Wednesday, May 13, 2020
Ethical Issues Faced by the Accountancy Profession Essay
Ethics plays an essential and integral part in the accountancy profession. Professional conduct plays an important role in establishing public trust in financial reporting and business practise. Yet this can and has come under threat when clients and employees are exposed to the risk of fraud when accounting ethics are not adhered to. Codes of ethics are adopted to ensure the reliability, comparability and integrity of financial statements. Ethical standards exist to safeguard the fundamental principles of accountancy and recognize threats to these principles so judgement can be made to resolve ethical dilemmas. However an accountant frequently faces ethical issues due to their work and not always stays vigilant to the manipulatingâ⬠¦show more contentâ⬠¦In recognizing the importance of ethics to the accounting profession, many colleges and universities have incorporated ethics into the accounting curriculum in recent years to meet industry demands. Somers, M. (2001) found that a growing interest in codes of ethics is evident in organizations over the past few decades. In his article, Somers outlines the influence of codes on employee behaviour in organizations. He states the effects of the growing adoption of codes of ethics in organizations is not being addressed as unethical perceptions and behaviour continue. Somers carried out a survey of a sample of management accountants in the U.S and he found that respondents in organizations with formal codes of ethics were less aware of unethical activity in their organization compared to respondents in organizations without a formal code of ethics. These results indicate that neither the presence of corporate codes of ethics nor a high level of familiarity with the institute of Management Accountants code of ethics had any influence on employee propensity to report observed wrong doing. Somers then surveyed whether or not the respondents had personally observed or obtained direct evidence of financial fraud in the present organization within the last five years. Nearly 56% had observed wrong doing and around 35% ofShow MoreRelatedthe legal ethical and technological conerns paper1087 Words à |à 5 Pages The Legal, Ethical, and Technological Concerns Paper For as long as businesses have existed, so has accounting. With time, it has become more complicated and detailed, but it is still a process of keeping financial accounts in order. Through accounting, or financial reporting, a system is set up to keep track of, maintain and audit the financial proceedings. Because accounting and financial reporting of a business is so important for its accuracy and in general, a lot of ethical, technologicalRead MoreEthics : The Principles Of A Culture Individuals, Organisation Or Groups814 Words à |à 4 Pagesbe. Ethical behaviour is very important to business as it may bring significant benefits to the firm and its workers, such as attracting customers to their products by increasing their trust through ethical behaviour which will increase their sales and profits. Ethical behaviour also attracts more talented and well educated workers which means not only can the firm increase its productivity but also boost their success through having more qualified workers. However if a business lacs ethical behaviourRead MoreWhat Is a Conceptual Framework and Why Is It Needed1135 Words à |à 5 Pagesfinancial reporting. Differences in financial reporting have developed from a complex array of factors that include: dissimilar legal systems; differences in the way industries are financed; differences in taxation treatment; the status of the accountancy profession in relation to the capital market; the extent to which accounting theory has developed; accidents in history; and language limitations that have produced difficulties in translating and understanding financial concepts and phrases (ElliotRead MoreThe Audit Expectation Gap Analysis1922 Words à |à 8 Pagesaudit expectation gap The meaning of the expectation gap involves argument concerning the contradictory meaning of what an audit is to user of financial statement, the public and the audit profession. Expectation gap is the difference between what the public assumes to be the role of audit and what the audit profession claim their role is in carrying out the audit function. . All the theories above describe the expectations the stakeholders have of the auditors, including protection against fraud, warningRead MoreOrganizational Behaviour Issues1427 Words à |à 6 PagesFinal Report- Organizational Behavior ââ¬Å"Issues in Organizational Behaviour based on own experiencesâ⬠Student No. Structure: 1. Introduction 2. Main Body and Recommendations 3. Conclusion 4. References What is Organizational Behaviour? Organizational Behaviour is nothing else than developing our understanding and development of people skills. A multidisciplinary field devoted to understanding individual and group behaviour, interpersonal process and organizational dynamics. DifferentRead MoreThe Rise of Enron Essay examples1632 Words à |à 7 Pagesof this decade ethical scandals erupted though corporate America. Corporate Leaders from major companies such as Enron were caught up in scandalââ¬â¢s ranging from fraud, conspiracy, grand larceny to obstruction of justiceâ⬠(Cross, 2011, p. 76). At the time, the Enron scandal was considered to be one of the most notorious and compelling business ethics cases in modern generations. Itââ¬â¢s was a textbook version of what can go wrong in an organization that lacks a true culture of ethical standards. InvestorsRead MoreEvolution of Accounting Thought6174 Words à |à 25 PagesHendriksen and Michael F. van Breda, Four Thousand Years of Accounting, Chapter 2 of Accounting Theory, 5th edition, Irwin, 1992 Accountancy, from Wikipedia, http://en.wikipedia.org/wiki/Accounting. Retrieved January 20, 2011. Contents of lecture notes: 1. Introduction 2. Why bother with the history of accounting? 3. The beginnings 4. So what is ââ¬Ëaccountingââ¬â¢ (or ââ¬Ëaccountancyââ¬â¢)? 5. Double-entry accounting 6. Why double-entry accounting? 7. The period 1500 to 1800 8. The period 1800 to 1955 9. The periodRead MoreInternal and External Auditors2105 Words à |à 9 PagesIntroduction..................................................................................................................2 2. The role of internal and external auditors in corporate governance..............................2 3. Difficulties faced by auditors in contribution to corporate governanceâ⬠¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦....4 4. Conclusionâ⬠¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦.6 5. Referencesâ⬠¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦.7 1. Introduction Corporate governance involves measuring, reporting, transparencyRead MoreGuidelines For Format And Content Of The Thesis3172 Words à |à 13 PagesGUIDELINES FOR FORMAT AND CONTENT OF THE DISSERTATION CHAPTER 1 INTRODUCTION TO THE STUDY Background The accounting profession was founded on the basis of public trust; the public must have confidence in the services provided by public accountants. Scholars agree accounting ethics education is one way to solidify public trust in the accounting profession. (Mastracchio Jr, Jimà ©nez-Angueira, Toth, 2015). In the aftermath of accounting scandals of the previous decade - specifically, thoseRead MoreLakeside3416 Words à |à 14 PagesLakeside Company: Auditing Cases, 12th edition, has been updated in light of the accounting scandals of the early 2000s, the passage of the Sarbanes-Oxley Act of 2002, and the renewed interest in ethics within the accounting and auditing profession. Sarbanes-Oxley issues have been incorporated in two ways. First, case content has been altered to include Lakesideââ¬â¢s consideration of financing expansion through an initial public offering, and the resulting impact such a decision would have on Lakeside
Wednesday, May 6, 2020
The India of My Dreams Free Essays
Where the mind is without fear and the head is held high; Where knowledge is free; Where the world has not been broken up into fragments by narrow domestic walls; Where words come out from the depth of truth; Where tireless striving stretches its arms towards perfection; Where the clear stream of reason has not lost its way into the dreary desert sand of dead habit; Where the mind is led forward by thee into ever-widening thought and actionââ¬â Into that heaven of freedom, my Father, let my country awake.Goes a poem written by rabindranath tagore, renowned writer, author nd poet, and more importantly, an indian who dreamt of a better india in the future. Well, talking of dreams, a dream is a sub-conscious psychic vision of the ââ¬ËIdealââ¬â¢;coloured by personal affections and framed by the human yearning to reach what one wants. We will write a custom essay sample on The India of My Dreams or any similar topic only for you Order Now But for all the myriad personal fantasies and dreams,the only common dream born out of the heart of patriotic sensibility is that of the country of our dreams. And when the country at the heart of such a dream is as great as India,the dream is rather vivid,colourful and I daresay complex.The India of my dreams is nothing but an amalgamation of its ââ¬ËIndianessââ¬â¢ manifested in its past glory and promised in its gleaming future. In other words, The India of my dreams is also the India of your dreams. India, being a country of social contrasts and enormous ethnic, linguistic and cultural diversity should be in a state where there would be no racism and regionalism. First of all, I would want to curb communalism, whatever its shape or form may be. All such tendencies, which fan the forces of separatism and disruption, have to be eliminated.Secondly, I want India to be scientifically and technologically advanced. I would like India to be at the apex of scientific and technological progress, and give due importance to science and information technology because modern age is an age of science and information technology, which with much ease control the developemental status of any country. All of us want India to become a respectable super power in the world, donââ¬â¢t we? The India of my dreams, again, would be an India that is self-sufficient in food. All the barren lands should be cultivated for achieving self-sufficiency in food-grains. Agriculture should be given special attention because agriculture is the backbone of Indian economy. It provides employment to over 60 percent of the countryââ¬â¢s work force and it accounts for over quarter of Indiaââ¬â¢s GDP. It also contributes substantially to export trade. Another Green Revolution should be brought about by launching intensive agricultural programmes and farmers should be asked to use better seeds fertilisers as well as modern tools and implements.Another thing, which I would like to see in India of my dreams, would be the abridgement of the gap between the rich and the poor. National income should be distributed rationally among the all sections of the society. Provision of food, housing and clothing to one and all should be given top priority in the India of my dreams. For achieving and accomplishing this, socialism should be the only remedy which, if practised sincerely, will really usher India into an era of economic equality. If these measures are taken with utmost sincerity, India will really be counted among the most powerful countries of the world .Then is the time that one can say that India has achieved the placed that Rabindra Nath Tagore describes in his lines that I told before I started talking regarding the subject. In this age of industrialization, the country is to be taken to the zenith of progress and prosperity. Industrial development plays a significant role in the growth process of developing countries. It helps in raising income levels and in absorbing rural surplus labour. It is believed that prior to 19th century India was a great manufacturing country. However at the time of independence the industry was in bad shape.Indiaââ¬â¢s literacy rate as per 1951 census was less than 20 percent. In over fifty seven years it has increased to about 65 percent. Despite all this commendable progress , a lot needs to be done to improve the living conditions of agricultural and industrial labor and the people working in unorganized sectors. Steps should be taken to stop crime and violence. Condition of women folk needs drastic improvement. Women empowerment is the demand of a civilized society. Equal opportunities need to be given to the girl child for education and career development. Dependence on other counties should be a thing of the past.India of my dreams is a country where nobody is illiterate and nobody sleeps hungry, where there is no distinction on the basis of gender, religion or caste, where justice to a common man is neither denied nor deleted, where corruption in public life does not exist, where merit counts in every sphere of life, where jobs cannot be purchased, where the Shabad Kirtan from Gurudwaras, and Azan from Mosques, the Bhajans from Temples and chiming of the bells from churches merge and mingle and produce a harmonious, melodious, spiritual tune, loved by one and all.I dream of an India where every citizen feels safe and secure, where health facilities are provided to all . I dream of an educational system where every young dreamer is given his chance, and not chained by lack of seats or ca ste reservations. I dream that the lakhs of unemployed Indians are integrated into employement. I dream of a socially, scientifically, economically better India . I dream of an India which every Indian can be truly proud of. To capture the essence of the India of my dreams I would like to end with a few lines from John Lennonââ¬â¢s ââ¬ËImagineââ¬â¢: ââ¬Å"U may say Iââ¬â¢m a dreamer But Iââ¬â¢m not the only one . â⬠I hope someday uââ¬â¢ll join us And India will be No. 1. How to cite The India of My Dreams, Papers
Monday, May 4, 2020
Mrs. Fields Cookies Case Study free essay sample
Another aspect that was focused on is food hygiene to attract more customers. ?Place: Store is strategically located outside the food court, normally near department or clothing stores to target impulse buyers. Service? Treat employees as important as customers. ?Encourage employees to be ââ¬Å"wackyâ⬠and personable so that customers feel comfortable purchasing cookies. Support activities ââ¬â according to Porterââ¬â¢s model Organization? Believed in ââ¬Å"The less hierarchy, the betterâ⬠¦Ã¢â¬ which means focusing on managing internal customers would take them away from managing the key business processes. Human Resources? Place high value on employees by using ââ¬Å"promote from withinâ⬠strategy. ?Employees are rewarded for their performance with a bonus system. Technology? Believed in ââ¬Å"Demeaning for people to do what machines can doâ⬠which means employing technologies to free managers from tedious tasks that a computer can do. Purchasing? Maintaining consistent quality and taste by purchasing from the same suppliers year after year. Question#4 What role does IT play in the Mrs. We will write a custom essay sample on Mrs. Fields Cookies Case Study or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Fieldsââ¬â¢ Cookies organizational structure? Answer to question#4 At Mrs. Fieldsââ¬â¢ Cookies, IT (or MIS, also a part of IT) enables Mrs. Fieldsââ¬â¢ Cookies to have ââ¬Å"Networked Organization Structureâ⬠. According to the case, the organization structure was designed to be flat but at the same time there was a hierarchy (reporting chain). IT enables this structure to happen by using centralized information system out of Utah and distributed it to everyone as needed. Question#5 Would you describe Mrs. Fieldsââ¬â¢ Cookies as more of a functional hierarchy structured along traditional information line or more of an IT-enabled network consisting of tailored business processes? Why? Answer to question#5 We definitely describe Mrs. Fieldsââ¬â¢ Cookies as more of an IT-enabled network consisting of tailored business processes because IT is integrated with each business process, according to the case study. Some examples are: ? Store operation process is integrated with system providing work structure, production schedule and marketing strategy recommendation. ?Controller at head quarter in Utah is also integrated with system collecting and processing sales information received from all stores. The system then helps Controller in generating reports for management review. Question#6 Using the 5 Forces Model, analyze Mrs. Fieldsââ¬â¢ Cooks. What challenges does Mrs. Fieldsââ¬â¢ Cookies, Inc. face in the next five years? How positioned is the company to meet those challenges? Answer to question#6 Potential threat of new entrants According to the case study, Mrs. Fieldsââ¬â¢ Cookies was a part of the sweet snack industry. It was considered specialty sweet snack food. We believe that it will be easy for new businesses to enter the market and thus to maintain a competitive advantage Mrs. Fieldsââ¬â¢ cookies will require large investment, well-defined business strategy, perfectly implemented information system and of course considerable time frame to establish themselves as well-known cookies makers. Thus, we believe there is a high threat of new entrants. Bargaining power of buyers We believe that the customer has high bargaining power because specialty cookie, for many consumers could be a superior goods, but not necessarily a necessity goods. The customer does not have any switching cost if he/she does not like it, or if he/she finds that the price to be too high. Further in such situations, it becomes very important for the firm to understand its customers and target market to sustain in the competitive environment. Bargaining power of suppliers We believe that the supplier has high bargaining power because Mrs. Fieldsââ¬â¢ Cookies bought its main ingredient, chocolate, from the same supplier for 10 years. On one hand this practice may help the supplier understand and manage its inventories, but on the other hand we assume that this could make it difficult for Mrs. Fieldsââ¬â¢ Cookies to change chocolate supplier not only in terms of establishing a business relationship with a new supplier but also for the fact that it would change the quality and the taste of its cookies. Threat of substitute products Needless to say, there are plenty of edible products today. As we said earlier, specialty cookie is considered superior goods, but not necessity goods. Substitute products are already there in the market today. Thus, there is extremely high threat of substitute products for Mrs. Fieldsââ¬â¢ Cookies. Industry competitors We believe that Mrs. Fieldsââ¬â¢ Cookies does not currently face intense competition in its defined industry (special sweet snack). However, there are some other specialty food retails such as Starbucks and Cinnabon, which offer cookies in their product lines. What challenges does Mrs. Fieldsââ¬â¢ Cookies face in the next five years? Chocolate supplier may raise the price which will in turn force Mrs. Fieldsââ¬â¢ Cookies to raise retail selling price too. As we mentioned that the customer has high bargaining power, this may affect Mrs. Fieldsââ¬â¢ Cookies financially if the customer finds the price to be too high. ?By saying that retail selling price may be too high, Mrs. Fieldsââ¬â¢ Cookies can compensate th at by keeping its operating cost low to offset high input price. It will be a challenge to figure out how to utilize the information resources and combine it with IT to help save operating costs and create a market share for itself in the industry. How positioned is the company to meet those challenge? We believe that the company is now relatively positioned to meet the challenges, however for it to sustain the competitive advantage in the future; it will have to make use of information systems to expand its customer information system and also to keep its operating costs at the lowest possible level. A perfect blend of these two will enable the company to build customer value and in turn grow financially. Question#7 Using Pappââ¬â¢s article on alignment, describe the alignment situation at Mrs. Fieldsââ¬â¢ Cookies (review the question at the back of the chapter and then use the online tool). What was your point of view for this analysis ââ¬â time frame and from what perspective (management, IT, or analyst)? What roles should the IT director and CEO be taking? Answer to question#7 Already informed Dr. Austin that the online tool does not work. Question will be unanswered, but will be discussed in class on 07/14. Question#8 What advice would you have given Debbi and Randy Fields in 1988? Why? Answer to question#8 We believe that ââ¬Å"A logical extension for the bakery aspect of Mrs. Fieldsââ¬â¢ Cookiesâ⬠did not work as it resulted in a net loss of $18. 5M in 1988. We would advise Debbi and Randy Fields to concentrate on the cookie business, instead of acquiring LPB (the bakery company), because we believe Debbi Fields specializes in the cookie business and the financial results before LPB acquisition proved the success. The reason we believe in the above is that combining the cookie business with bakery business took away Debbiââ¬â¢s and Randyââ¬â¢s focus from their expertise in the cookie business. By doing this, the idea of doing what they were best at was defeated. We also believe that closing down some cookies stores that performed poorly did not really support their original goals and instead necessitated write down of $19. 9M in real estate assets. We would suggest that Debbi and Randy Fields should have spent more money on RD to recognize the areas of improvement and use the resources to create opportunities to achieve strategic advantage by implementing the key changes.
Saturday, March 28, 2020
Stakeholder Environmentalist Essay Example
Stakeholder Environmentalist Essay 2.2 Stakeholder ââ¬â Environmentalist 2.2.1 Introduction Environment refers to the surroundings in which living beings live or operate. The environment is thus affected by the operations and activities performed by human beings, directly or indirectly. These activities can be beneficial and/or harmful to the environment. Thus, in order to protect the environment from the activities that can negatively affect it, a special individual or a group that plays a role in protecting the environment is referred to as Environmentalist. We will write a custom essay sample on Stakeholder Environmentalist specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Stakeholder Environmentalist specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Stakeholder Environmentalist specifically for you FOR ONLY $16.38 $13.9/page Hire Writer The role of environmentalist is highly significant when it comes to the matter of construction of a tourism spot close to a marine body as it has a variety of effects on almost all elements of the environment. The Seaside Mall Construction will have direct and indirect repercussions on the environment of Dubai, which makes it a prime concern for the environmentalist bodies such as Emirates Wildlife Society (EWS) and Emirates Environmental Group (EEG). 2.1.2 Impact and Evidence The construction industry will continue to impact the physical environment as long as the industry demands natural resources, and this will assume huge environmental significance with the rapid growth in population and the attendant implications for natural resources (Ebohon and Rwelamila, 2001; Ofori et al., 1999). The construction of a seaside mall can be considered as one of the most debatable scenario. It will be an economical success as it will be a project that will contribute to the economical growth of the nation. But there will be several other consequences of such a project on the environment, which will be a prime concern for the environmentalists and the government as a whole. The seaside construction will lead to negative outcomes like Water Pollution and will cause damage to marine life. There are a large number of sources of water pollution on such construction sites, including diesel and other fossil fuels, paints, and toxic chemicals. Even minor chemical spills can seep into the ground and may enter water bodies through which they can toxify the water and harm aquatic life. More importantly, the construction requirements will require drilling, which is a major contributor to Noise Pollution. This noise pollution will not only affect the residents, but will also affect the marine habitats. Other than the mentioned negative effects, construction can also be considered as a major cause of Air Pollution. Almost all major construction projects result in emitting carbon dioxide, methane and other harmful chemical substances that harm the air and contribute to global climate change. Other effects include operations of heavy machinery during the construction, which also lead to carbon dioxide emissions. Not only during construction, but also after the construction of such a mall, there will be various ways in which it would harm the environment. Sewerage waste, food waste, chemical waste can be dumped into the water bodies during regular running of the mall, thus affecting the water body and harming the marine life. Keeping in mind the ââ¬Å"seaside construction projectâ⬠, Emma Johnston comments that developments are also taking place in oceans and water bodies creating various problems such as destroying the coral reefs that nourish fisheries and protect the coastline from the harsher impact of the waves, and destabilizing many precious coastal ecosystems such as salt flats and mangroves in the context of Palm Jumeirah. This project will also possess a threat to the ecological chain and will create an imbalance in the ecosystem. This point can be connected to the noise pollution factor. Construction near a coastal location can lead to adverse effects of noise pollution on marine habitants. According to Peng, Zhao, and Liu (2015), ââ¬Å"noise pollution will not only pose a great threat to individual marine organisms but also may affect the composition, and subsequently the health and service functions of the ecosystem. For instance, some studies have shown that anthropogenic noise caused a reduction in the catch rate of some commercial marine species indicating a decrease in the service function of the ecosystem for providing fishery products.â⬠More importantly, building on, or near the sea can also cause natural damages. There are a few reports that highlight that Dubaiââ¬â¢s Palm Jumeirah Island is actually sinking, though the government denied such claims. It poses a great threat to the reclaimed land situated in disaster-prone areas. The continuous shaking due to a calamity like earthquake can lead to a process called liquefaction, where the solid land sediments can liquefy. The earthquake in San Francisco of 1906 is a great instance of such a disaster caused by the same reason. 2.1.3 Discussion/Findings After conducting various studies and research, the claim that construction affects the environment negatively is true. There are numerous direct ways in which such a project can affect the environment and degrades it. According to Ivano Iannelli, CEO of the Dubai Carbon, ââ¬Å"Dubai doesnt suffer from air pollution like some of the other metropolises do.â⬠But projects such as construction of a seaside mall can directly contribute to polluting the environment. The government of UAE as a whole would not prefer to hamper the environment in any way. Thus, they will have to keep in mind the effects of such a construction on the environment and the residents. The claims of pollution and also the evidence of the process of liquefaction in San Francisco resulting in an earthquake will make the government consider the effect of such a project on the environment. 2.1.4 Conclusion and Recommendations As conclusion, it is clearly evident that the role of an environmentalist is significant. Based on the research and survey conducted, the construction project causes a huge environmental issue. It affects almost all elements of the environments such as water, air, land, soil and also the living creatures that constitute the surroundings where the construction is taking place. Therefore the municipality should take an action keeping in mind these consequences of such a project. Recommendations:- The Ministry of Environment and Water (MEW) has published a number of regulations that have to be adhered in the UAE. These laws address the following areas:- Environmental impact assessments Protection of the marine environment Pollution from land sources Soil protection Protection of air from pollution Handling hazardous substances and wastes Also the municipalities and town planning departments also regulate certain areas including:- Waste management Building regulation Pollution control Water treatment The municipality must make sure that the project authorities adhere to the mentioned regulations and must impose appropriate fines if the project harms the environment in any way.
Saturday, March 7, 2020
Understanding Trademark Names and Logos
Understanding Trademark Names and Logos Both the Nike logo with its widely recognizable swoosh and the phrase Just Do It are excellent examples of a trademark. A great trademark can help with the sales of goods and services, and very desirable goods or services can make a trademark famous. What Is A Trademark? Trademarks protect words, names, symbols, sounds, or colors that distinguish goods and services. Trademarks, unlike patents, can be renewed forever as long as they are being used in business. The roar of the MGM lion, the pink of the insulation made by Owens-Corning (who uses the Pink Panther in advertising by permission from its owner!), and the shape of a Coca-Cola bottle are familiar trademarks. These are brand names and identities and are important in marketing a product or service. Brand Name Vs Generic Name Naming an invention involves developing at least two names. One name is the generic name. The other name is the brand name or trademark name. For example, Pepsi à ® and Coke à ® are brand names or trademark names; cola or soda are the generic or product names. Big Mac à ® and Whopper à ® are brand names or trademark names; hamburger is the generic or product name. Nike à ® and Reebok à ® are brand names or trademark names; sneaker or athletic shoe are generic or product names. Primary Trademarks The term trademark is often used to refer to any type of mark that can be registered with the United States Patent and Trademark Office or USPTO. The two primary types of marks that can be registered with the USPTO are: Trademarks that are used by their owners to identify goods, that is, physical commodities, which may be natural, manufactured, or produced, and which are sold or otherwise transported or distributed via interstate commerce.Service marks that are used by their owners to identify services, that is, intangible activities, which are performed by one person for the benefit of a person or persons other than himself, either for pay or otherwise. Other Types of Marks There are other types of marks that can be registered, however, they occur infrequently and have some different requirements for registration than the more commonly applied for trademarks and service marks. Since the benefits of registration are essentially the same for all types of marks, the term trademark is often used in general information that applies to service marks, certification marks, and collective marks as well as to true trademarks, the marks used on goods. Using Trademark Symbols You can use the symbols TM for trademark or SM for service mark to indicate that you are claims rights to the marks without having federal registration. However, use of the TM and SM symbols may be governed by different local, state, or foreign laws. The federal registration symbol à ® can only be used after the mark is actually registered in the USPTO. Even though an application is pending, the registration symbol à ®may not be used before the mark has actually become registered. Can I Apply For A Registered Trademark By Myself? Yes, and you would also be responsible for observing and complying with all the procedural issues and requirements. Trademark registration is not easy, you may need professional help. The names of attorneys who specialize in trademark law may be found in the telephone yellow pages, or by contacting a local bar association.
Wednesday, February 19, 2020
Analysis of coca cola Essay Example | Topics and Well Written Essays - 1000 words
Analysis of coca cola - Essay Example The vision aims at creating great workplace, nurturing networks with partners, improving productivity, maximising return to shareowners while ensuring corporate responsibility in order to build sustainable communities (Kozami, 2005). Stakeholder is any person or group who can affect or is affected by the actions of an organization. Primary stakeholders continuously participate in the organization while secondary stakeholders do not engage directly with the organization, but they either influence or are affected by the organization (Srivastava & Verma, 2012). Primary stakeholders are impacted either positively or negatively by the decisions of the management while the secondary stakeholders play an intermediary role, but are positively affected by the outcome of managerial decisions. Stakeholder analysis enables companies to identity the changing interests of stakeholders, identify the potential risks and implement measures that will satisfy the stakeholdersââ¬â¢ needs (Srivastava & Verma, 2012). The analysis will identify the actual and potential conflict of interests and relationships among several stakeholders. Shareholders- These are primary stakeholders since they are the owners of the companies by virtue of contributing capital (Srivastava & Verma, 2012). They have a direct interest in the company and are interested in receiving acceptable return of their investment through dividend payments and appreciation of their share values (Kozami, 2005). Coca Cola is committed to ensuring high profitability in order to maximize the return to shareholders. Customers- these are primary stakeholders since they create demand for company products and their actions will influence the revenues and profitability of the company. The customers are interested in receiving value-added and high quality products at fair prices (Srivastava & Verma, 2012). Coca Cola Company must offer high quality products and ensure customer convenience in order to
Tuesday, February 4, 2020
Dangerous chemicals allowed by the FDA to be included in human and Research Paper
Dangerous chemicals allowed by the FDA to be included in human and animal foods - Research Paper Example as been documented to have allowed the use of harmful toxins to be used in human as well as animal food, which is likely to cause disastrous health outcomes, often leading to death. Although the exact number of harmful chemicals allowed by the FDA cannot be determined with accuracy, a comprehensive list of such chemicals is included as Appendix A. Three of the most potentially hazardous of the chemicals from the list (see appendix) Bisphenol A (BPA), Butylated hydroxyanisole (BHA) and Ractopamine - are linked to disastrous health outcomes, often leading to death. The FDA should, therefore, ban these chemicals, from use in human and animal food products, in order to uphold the general principle of safeguarding public health and prevent the large scale destruction that the presence of such harmful toxins can cause. Bisphenol A (BPA), Butylated hydroxyanisole (BHA) and Ractopamine are three of the several dangerous chemicals which are allowed by the FDA to be used in human and animal food, which are documented to have disastrous consequences when consumed, often leading to death, and hence need to be banned with immediate effect. The development in technology and the subsequent advancement in agriculture have both led to a dramatic rise in use of chemicals, particularly in the developed nations. Over 80,000 harmful chemicals are now made available commercially, and are regularly being used in agriculture and animal husbandry. Such potentially toxic chemicals which are known to enhance the productivity and hence the economical gain, and hence their drastic impact on human and animal life has been largely ignored (Erickson, 20093). Several of the toxic chemicals which are routinely used in agriculture as well as fed to livestock, have been proven to cause disastrous effect on human as well as animals, sometimes often leading to death. However, regardless of studies and researches which point towards their harmful influence on our lives, the use of such toxins
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